Sony One Rebrand
While working at DixonBaxi I was tasked with conceptualising and visualising ideas and executions for a rebrand for Sony One. Sony One offers an ecclectic range of Korean content for Asian territories ranging from K-Pop, K-Drama and variety shows.
I wanted to create something that felt rich, textural and vibrant to reflect the channel content.
I wanted to create something that felt rich, textural and vibrant to reflect the channel content.
Look Development
